Using QR codes in online shopping

I had earlier written about the use of QR codes to make Print ads more interactive. The possibilities of seamlessly being able to transfer information through the use of this is endless.

Here is a nice example, of how QR codes are helping people in their grocery shopping. Home plus is using these to reduce the stress of the hardworking working class Koreans.

Less stress. More smiles. Simple idea. Well executed.

On Mobile User Experience

Of late a lot has been going on in the Mobile Domain. Needless to say, as designers, we have a huge role to play in the design of phones, its applications and the services associated with it.I have been following the Mobile market in an emerging market like India, very closely. With the tariff for the rates going down to the wire, where there is not further possibility of a reduction in the prices, User Experience and Customer Service IS going to be the differentiator.

Here below are three presentations that I came across today, while doing my readings in Mobile User Experience. I am sure each of them would have been more interesting to attend!

Mobile User Experience: What Web Designers Need to Know

A wonderful presentation, with a good insight into the domain of Mobile User Experience, and what Web Designers (and Interaction  /User experience Designers) need to look into, when designing experiences for the mobile phone.

Designing The Mobile User Experience

And then there is this presentation, that gives a sneak peak into the future. Of the exciting times that Mobile User Experience is going to bring along with it. What I am more interested in is how these high end phones can look to get into the emerging markets, provide similar experiences at a low cost.

Future trends in mobile user experience

I remember Pranav Mistry in his TED India talk mentioning about the need to make the Sixth Sense project open source, and thereby reducing the costs considerably. This would ensure that the technology is able to reach the masses and not just be limited to the elite.

. . . → Read More: On Mobile User Experience